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Actor Paul Rudd has been announced as the official narrative voice of Hyundai's national advertising. Known for his versatility, Rudd was considered the perfect person for the job due to his ability to be witty, serious and informative, which falls in line with Hyundai's branding approach and efforts to appeal to a new generation of buyers.

We are proud to announce that Hyundai's very own driver, Rhys Millen, took first place in a recent Global Rallycross Championship race in Daytona, Fla. The longest of all the races in the GRC series, the Daytona course was a rigorous one, but that didn't stop Millen from coming out on top in the semifinal, which led to a pole position in the final.

Vincentric recently handed out their 2014 Best CPO Value in America awards and we are excited to announce that two Hyundai models received recognition for their CPO value: the Veloster and Santa Fe. The former rose to the top of the subcompact segment and the latter edged out the competition in the mid-size crossover category. Their overall reliability and affordability made them top choices for the awards, putting Hyundai on the map for their incredible CPO program.

Beautifully designed and well-crafted, the 2015 Hyundai Sonata maintains the utmost quality and features a strong assortment of safety features that benefit new and veteran drivers. The Insurance Institute of Highway Safety recently awarded the midsize sedan its highest grade, a Top Safety Pick+ rating, validating its standard safety efforts along with its optional high-tech features.

Hyundai has recently announced that have entered a brand-new five-year sponsorship with the Texas Rangers, which will run until the end of the 2018 baseball season. The newly developed partnership will give the automotive brand a chance to reach out to new fans across the sports world and expand their exposure, contributing to their overall success in the industry.

Hyundai made out extremely well this year in the J.D. Power Initial Quality Study, earning quality awards for the 2014 Accent and Elantra. Their most awards to date, Hyundai is proud of the achievement as well as being named the highest-ranked non-premium brand for the third time in the past ten years. Overall, Hyundai ranked fourth in initial quality in this year's study, moving up six places from 2013.

Edmunds.com recently teamed up with Parents magazine to release their annual "Best Family Cars of 2014" list, and out of all the competition, we're happy to announce that the 2014 Hyundai Santa Fe was noted as one of the "Best Family SUVs of 2014." Due to its vast safety features and family-centered amenities, the SUV was a prime choice for the list and its seven-passenger seating configuration is an added bonus.

Brand Keys, a customer loyalty and engagement consultancy, recently published their 2014 Customer Loyalty Engagement Index and we're proud to announce that Hyundai took the number one spot in the automotive category for the fourth consecutive year! Tied with Ford, the automaker beat out heavy competitors, such as Lexus, Mercedes, Jeep and BMW, to earn the coveted spot.

When traveling by car, most people consider others drivers to be their biggest threat on road, but what happens when Mother Nature takes over and danger lies in the road itself? That's what one Russian man experienced when he was driving over a bridge on the Samara-Buguruslan freeway and the road in front of him suddenly began to crack and give way.