See How Hyundai and Fashion Designer Emma Mullholland Partner to Launch the Veloster Double-Sided Jacket Campaign
Hyundai has been part of the vehicle market for many years now, but they recently decided to get involved in the fashion world a little bit. In a partnership with designer Emma Mulholland, Hyundai uses fashion to promote their line of Veloster vehicles. A Veloster-themed jacket was a creation that came from a social media campaign led by Bauer Media.